Goal-Setting Simplified
We have a brand new year to make things happen! Whoo hoo!
To get what you want, you need to know what you want. And then make a plan to achieve it.
Is this the year you get to finish your book? Find an agent? Get published? Or maybe you have other writing aspirations.
Whatever your goals, Debra Eckerling is here to help!
To set yourself – and your goals – up for success in 2021, join Debra Eckerling, founder of the D*E*B METHOD® and author of Your Goal Guide: A Roadmap for Setting, Planning, and Achieving Your Goals, for a Lunch N Learn for the Women’s National Book Association – San Francisco Chapter, on January 15 at 12pm PT.
During this workshop, Deb will discuss how to:
- Hone in on Your #GoalTopia
- Create Your Mission & Motto
- Map Out Long- and Short-Term Goals
- Create Rules and Rewards
- Set Yourself up for Success
- And more
Title: Goal-Setting Simplified: 5 Tips to Win as a Writer in 2021
When: January 15, at 12pm PT
About the Book: One of the biggest reasons goals fail is that people often don’t put enough thought into what they really want before diving in. Your Goal Guide by Debra Eckerling starts with that first, crucial step: figuring out your goals and putting a plan in place. Eckerling presents readers with her own tested and proven method: the D*E*B METHOD®, a brainstorming and task-based system, which stands for: Determine Your Mission, Explore Your Options, Brainstorm Your Path. Through a combination of writing exercises and systems, Eckerling provides readers with a process for making and setting goals that is stress-free, easy-to-manage, and even fun.

Debra Eckerling is the author of Your Goal Guide: A Roadmap for Setting, Planning, and Achieving Your Goals (Mango Publishing, January 2020), as well as the self-published Write On Blogging: 51 Tips to Create, Write & Promote Your Blog and Purple Pencil Adventures: Writing Prompts for Kids of All Ages.
A goal coach, project catalyst, and founder of the D*E*B METHOD®, Debra works with individuals and businesses to set goals and manage their projects through one-on one coaching, workshops, and online support. Note: DEB stands for Determine Your Mission, Explore Your Options, Brainstorm Your Path. She is the founder of Write On Online, a live and online community for writers, creatives, and entrepreneurs, as well as host of the #GoalChat Twitter Chat (Sundays at 7pm PT) and the Guided Goals Podcast.


Wooden spoon puppets can create holiday magic.
Kate Farrell, 


Kate Farrell is our host and facilitator. Kate is a storyteller, author, librarian, founded the Word Weaving Storytelling Project and published numerous educational materials on storytelling. Farrell’s new book, a timely how-to guide on the art of storytelling for adults, Story Power: Secrets to Creating, Crafting, and Telling Memorable Stories, was released in June 2020.
Sheryl J. Bize-Boutte is a Pushcart Prize nominated author. Her second book, All That and More’s Wedding, is a collection of fictional mystery/crime short stories. Running for the 2:10, a follow-on to A Dollar Five delved deeper into her coming of age in Oakland and the embedded issues of race and skin color. Betrayal on the Bayou, published June 2020, is her first novel. Website:
Humaira Ghilzai is a writer, speaker and Afghanistan Cultural Consultant. Humaira opens the world to Afghan culture and cuisine through her wildly popular blog,
Mary Mackey is an award-winning novelist and poet with fourteen novels and eight collections of poetry. Mary became a writer by running high fevers, tramping through tropical jungles, dodging machine gun fire, being swarmed by army ants, making catastrophic decisions about men, and reading. Website: 

As a consultant and professor of strategic management, 


Sharifah Hardie is a business consultant, talk show host and influencer. Sharifah was a Long Beach City Council Candidate in the 2020 March 3rd Primary Election and is a Diversity, Equity and Inclusion Expert. With over twenty five years of business experience, Sharifah Hardie has positioned herself to become one of the top executives in entertainment, business, politics and a person on the rise. Sharifah is the author of Signs You Might Be An Entrepreneur – How to Discover the Entrepreneur in You
Lyzette Wanzer’s work appears in over twenty-five literary journals. She is a contributor to The Chalk Circle: Intercultural Prizewinning Essays (Wyatt-MacKenzie), The Naked Truth, Essay Daily, and San Francisco University High School Journal. A three-time San Francisco Arts Commission and Center for Cultural Innovation grant recipient, Lyzette serves as Judge for the Soul-making Keats Literary Competition Intercultural Essay category. She is currently helming an anthology entitled Trauma, Tresses, & Truth: Untangling Our Hair Through Personal Narrative.
Sumbul Ali-Karamali, a former corporate attorney with an additional degree in Islamic law, is an award-winning writer and speaker. She grew up in California, answering questions about her religion, which is why her books engagingly introduce readers to Muslim beliefs and practices and include The Muslim Next Door: The Qur’an, the Media, and that Veil Thing and her just-released Demystifying Shariah: What It Is, How It Works, and Why It’s Not Taking Over Our Country.
Pushcart Prize nominee Sheryl J. Bize-Boutte is an Oakland multidisciplinary writer. Her autobiographical and fictional short story collections, along with her lyrical and stunning poetry have been described as “rich in vivid imagery,” “incredible,” and “great contributions to literature.” Her first novel, Betrayal on the Bayou, was published in June 2020. She is also a popular literary reader, presenter, storyteller, curator and emcee for local events.
Fourth-generation native San Franciscan, Kathleen Archambeau, is an award-winning writer and LGBTQ activist. She is author of four nonfiction works, Climbing the Corporate Ladder in High Heels (2006), “Seized,” an essay in The Other Woman (2007), edited by Victoria Zackheim, Pride & Joy (2017), and We Make It Better (2019), with gay dad, Eric Rosswood. Academy Award-winning screenwriter, Dustin Lance Black wrote the Foreword to Pride & Joy and endorsed We Make It Better. Archambeau’s work has been favorably reviewed in global and national literary publications and she has been a featured speaker at national and global Pride literary events. Her book was included as part of the Oakland Museum of California store’s Queer California Exhibit and she is a founding member of the James Hormel LGBT wing of the SF Public Library.
Michael Larsen co-founded Larsen-Pomada Literary Agents in 1972. Over four decades, the agency sold hundreds of books to more than 100 publishers and imprints. The agency has stopped accepting new writers, but Mike loves helping all writers. He gives talks about writing and publishing, and does author coaching. He wrote How to Write a Book Proposal and How to Get a Literary Agent, and co-authored Guerrilla Marketing for Writers. Mike is co-director of the San Francisco Writers Conference and the San Francisco Writing for Change Conference.
Rose Castillo Guilbault is the author of the highly acclaimed memoir Farmworker’s Daughter: Growing Up Mexican In America. Her essays have been published in dozens of textbooks and anthologies. She also wrote the book The Latina’s Guide to Success In the Workplace. Rose was the first Hispanic columnist for the San Francisco Chronicle; her column “Hispanic USA” was honored by a number of journalistic and community organizations. A longtime television journalist, she was awarded an EMMY for her work. Ms. Castillo Guilbault was featured in the award-winning book Latinas and Their Muses. Her community activities include Chair of the Commonwealth Club of California’s board of directors and serving as a judge on the Book Awards Committee for several years.
Editor “Grows” Food and Authors
Self-Proclaimed “Political Junkie” Reveals Her Writing Secrets
GS: Thanks. My interest in writing started with an awareness of news and politics. My grandmother was a Holocaust survivor in that she realized early on things were going downhill for the Jews in Poland. She left before it got really bad and tried to convince her siblings to come with her to the states. They thought she was over reacting and hence were killed by the Nazis. She taught me early on to pay attention to the government because things can get very bad and you need to be alert. My mother was a political junkie and she taught me the same lessons.
By Debra Eckerling, author of
I learned about “To Write” lists from best-selling author Natalie Goldberg, of Writing Down the Bones fame. As I sat in the classroom at Mabel Dodge Luhan House in Taos, New Mexico, I watched her pick up her writing journal, flip to the back, and show us a list of scrawled topics she’d penned on the final page. She carried a notebook everywhere and jotted ideas on the back page as they occurred to her. “If I’m stuck, I look at these,” she said.
WNBA-the National Organization 
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Suzanne Pederson released Bend in the Circle in October 2020. A women’s fiction/contemporary romance about an American military couple in Germany who navigate the aftermath of rape in the 1980s.
WNBA-SF past president Kate Farrell