Getting Media Attention to Drive Book Sales and Your Career!
Friday, January 29, 2021 at 12:00 Pacific
Have fun, sell more books, and grow a garden of great publicity for your book and your career!
Publicity is the most powerful and cost-effective tool around to attract and retain readers for your book. It can help you make your mark in the marketplace and multiply your profits.
If you want to be the #1 Influencer in your industry, you’ve got to get bigger media visibility. Based on her international bestseller, Guerrilla Publicity, Jill Lublin shares simple strategies to help you go from unknown to newsworthy.
Sharing her proven secrets to understanding what the media wants, Jill provides you with short-term, doable tactics that boost visibility for you and your brand. These tips will drive buyers to your book and profits to your pockets!
Bios:

Jill Lublin is an international speaker on the topics of Radical Influence, Publicity, Networking, Kindness and Referrals. She is the author of 4 Best Selling books including Get Noticed…Get Referrals (McGraw Hill) and co-author of Guerrilla Publicity and Networking Magic. Her latest book, Profit of Kindness went #1 in four categories.
Jill is a master strategist on how to position your business for more profitability and more visibility in the marketplace. She is CEO of a strategic consulting firm and has over 25 years’ experience working with over 100,000 people plus national and international media. Jill teaches a virtual Publicity Crash Course and consults and speaks all over the world. She also helps authors to create book deals with major publishers and agents, as well as obtain foreign rights deals. Visit publicitycrashcourse.com/freegift and jilllublin.com
Where: Zoom –Zoom (link provided via email when you register)



Wooden spoon puppets can create holiday magic.
Kate Farrell, 


Kate Farrell is our host and facilitator. Kate is a storyteller, author, librarian, founded the Word Weaving Storytelling Project and published numerous educational materials on storytelling. Farrell’s new book, a timely how-to guide on the art of storytelling for adults, Story Power: Secrets to Creating, Crafting, and Telling Memorable Stories, was released in June 2020.
Sheryl J. Bize-Boutte is a Pushcart Prize nominated author. Her second book, All That and More’s Wedding, is a collection of fictional mystery/crime short stories. Running for the 2:10, a follow-on to A Dollar Five delved deeper into her coming of age in Oakland and the embedded issues of race and skin color. Betrayal on the Bayou, published June 2020, is her first novel. Website:
Humaira Ghilzai is a writer, speaker and Afghanistan Cultural Consultant. Humaira opens the world to Afghan culture and cuisine through her wildly popular blog,
Mary Mackey is an award-winning novelist and poet with fourteen novels and eight collections of poetry. Mary became a writer by running high fevers, tramping through tropical jungles, dodging machine gun fire, being swarmed by army ants, making catastrophic decisions about men, and reading. Website: 

As a consultant and professor of strategic management, 


Sharifah Hardie is a business consultant, talk show host and influencer. Sharifah was a Long Beach City Council Candidate in the 2020 March 3rd Primary Election and is a Diversity, Equity and Inclusion Expert. With over twenty five years of business experience, Sharifah Hardie has positioned herself to become one of the top executives in entertainment, business, politics and a person on the rise. Sharifah is the author of Signs You Might Be An Entrepreneur – How to Discover the Entrepreneur in You
Lyzette Wanzer’s work appears in over twenty-five literary journals. She is a contributor to The Chalk Circle: Intercultural Prizewinning Essays (Wyatt-MacKenzie), The Naked Truth, Essay Daily, and San Francisco University High School Journal. A three-time San Francisco Arts Commission and Center for Cultural Innovation grant recipient, Lyzette serves as Judge for the Soul-making Keats Literary Competition Intercultural Essay category. She is currently helming an anthology entitled Trauma, Tresses, & Truth: Untangling Our Hair Through Personal Narrative.
Sumbul Ali-Karamali, a former corporate attorney with an additional degree in Islamic law, is an award-winning writer and speaker. She grew up in California, answering questions about her religion, which is why her books engagingly introduce readers to Muslim beliefs and practices and include The Muslim Next Door: The Qur’an, the Media, and that Veil Thing and her just-released Demystifying Shariah: What It Is, How It Works, and Why It’s Not Taking Over Our Country.
Pushcart Prize nominee Sheryl J. Bize-Boutte is an Oakland multidisciplinary writer. Her autobiographical and fictional short story collections, along with her lyrical and stunning poetry have been described as “rich in vivid imagery,” “incredible,” and “great contributions to literature.” Her first novel, Betrayal on the Bayou, was published in June 2020. She is also a popular literary reader, presenter, storyteller, curator and emcee for local events.
Fourth-generation native San Franciscan, Kathleen Archambeau, is an award-winning writer and LGBTQ activist. She is author of four nonfiction works, Climbing the Corporate Ladder in High Heels (2006), “Seized,” an essay in The Other Woman (2007), edited by Victoria Zackheim, Pride & Joy (2017), and We Make It Better (2019), with gay dad, Eric Rosswood. Academy Award-winning screenwriter, Dustin Lance Black wrote the Foreword to Pride & Joy and endorsed We Make It Better. Archambeau’s work has been favorably reviewed in global and national literary publications and she has been a featured speaker at national and global Pride literary events. Her book was included as part of the Oakland Museum of California store’s Queer California Exhibit and she is a founding member of the James Hormel LGBT wing of the SF Public Library.
Michael Larsen co-founded Larsen-Pomada Literary Agents in 1972. Over four decades, the agency sold hundreds of books to more than 100 publishers and imprints. The agency has stopped accepting new writers, but Mike loves helping all writers. He gives talks about writing and publishing, and does author coaching. He wrote How to Write a Book Proposal and How to Get a Literary Agent, and co-authored Guerrilla Marketing for Writers. Mike is co-director of the San Francisco Writers Conference and the San Francisco Writing for Change Conference.
Rose Castillo Guilbault is the author of the highly acclaimed memoir Farmworker’s Daughter: Growing Up Mexican In America. Her essays have been published in dozens of textbooks and anthologies. She also wrote the book The Latina’s Guide to Success In the Workplace. Rose was the first Hispanic columnist for the San Francisco Chronicle; her column “Hispanic USA” was honored by a number of journalistic and community organizations. A longtime television journalist, she was awarded an EMMY for her work. Ms. Castillo Guilbault was featured in the award-winning book Latinas and Their Muses. Her community activities include Chair of the Commonwealth Club of California’s board of directors and serving as a judge on the Book Awards Committee for several years.
Editor “Grows” Food and Authors
Self-Proclaimed “Political Junkie” Reveals Her Writing Secrets
GS: Thanks. My interest in writing started with an awareness of news and politics. My grandmother was a Holocaust survivor in that she realized early on things were going downhill for the Jews in Poland. She left before it got really bad and tried to convince her siblings to come with her to the states. They thought she was over reacting and hence were killed by the Nazis. She taught me early on to pay attention to the government because things can get very bad and you need to be alert. My mother was a political junkie and she taught me the same lessons.
By Debra Eckerling, author of
I learned about “To Write” lists from best-selling author Natalie Goldberg, of Writing Down the Bones fame. As I sat in the classroom at Mabel Dodge Luhan House in Taos, New Mexico, I watched her pick up her writing journal, flip to the back, and show us a list of scrawled topics she’d penned on the final page. She carried a notebook everywhere and jotted ideas on the back page as they occurred to her. “If I’m stuck, I look at these,” she said.
WNBA-the National Organization 
Nita Sweeney is co-author with Brenda Knight of the writing journal, 
Suzanne Pederson released Bend in the Circle in October 2020. A women’s fiction/contemporary romance about an American military couple in Germany who navigate the aftermath of rape in the 1980s.
WNBA-SF past president Kate Farrell