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Meet the Agents & Editors: Virtual Pitch-O-Rama 2021

By Admin

Saturday, April 10, 2021
8:00 am – 1:00 pm 

**** SOLD OUT ****

It’s Pitch-O-Rama Virtually! Last year’s event was very successful – come join us as we bring you the opportunity to pitch your work for publication.
Includes pre-pitch coaching.
$65 WNBA members, $75 Non-members
EVERYONE Welcome!

Meet the Agents and Editors for Pitch-O-Rama 2021!
These impressive publishing professionals bring years of experience and will provide advice, direction, and next steps for your literary project!  Pitch-O-Rama

Associate Agent Karly Caserza was born in the Phillipines and immigrated to Northern California as a child. She obtained her Business Mrketing degree and has been a Freelance Graphic Designer for over 10 years. In addition to designing a wide range of print and web promotional material for clients. Karly creates book covers for Short Fuse and promotional graphics for Fuse authors. Professionally, Karly began her career in the publishing industry as a reader for Tricia Skinner at Fuse Literary, a role that also included a spot on the production team of Short Fuse. Karly is also the Marketing Coordinator of the San Francisco Writer’s Conference. In her spare time, Karly has a deep love for characters with a strong voice and seeks out stories she can get lost in. Diversity in genre fiction is a major bonus. She specializes in middle grade and young adult genre fiction(fantasy, science fiction, and contemporary.)

Alison Knowles is the Associate Director of Acquisitions at North Atlantic Books, an independent nonprofit publisher based in Berkeley. In 2007 she started her publishing career with a brief stint in publicity at HarperOne, then moved to acquisitions at Wiley/Jossey-Bass, working on religion and spirituality titles as well as higher education titles, and in 2017 joined North Atlantic Books as a Senior Acquisitions Editor. Some recent books she’s proud of include: Love and Rage by Lama Rod Owens; Teaching Yoga Beyond the Poses by Sage Rountree and Alexandra DeSiato; and Climate–A New Story by Charles Eisenstein. She is looking for nonfiction books on health & wellness, psychology & self-help, and social justice & activism. When she’s not reading books, you can find her biking around Oakland, gardening on her back porch, or feeding her overly demanding cat.

Margot Maley Hutchison is a senior literary agent and the director of online courses for Waterside Productions, Inc. She has been in publishing since 1992 and has represented hundreds of books and generated millions dollars in revenue for her authors. She represents fiction and quality nonfiction on the following topics: health, fitness, diet, psychology, parenting, fitness, pop-culture, computers and business. Throughout her career at Waterside, Margot has worn many hats. She was a key organizer of the Waterside Publishing Conference, the leading technical publishing conference in the industry. As the head of the Waterside Foreign Rights department until 2002, she generated hundreds of licensing deals. Margot has created entirely new sales channels for authors in online instruction, corporate website assignments, training and creating apps. Some of the books she has recently represented include: Dr. Kellyann Petrucci’s Bone Broth Diet (Rodale Books) Talking to Crazy by Dr Mark Goulston (Amacom Books), Breaking the Trance: Survival Strategies for Parenting the Screen Dependent Child (Central Recovery Press), Self Esteem for Dummies by S. Renee Smith and Vivian Hart (Wiley Publishing), Grant Writing for Dummies by Bev Browning (Wiley Publishing), Teens Cook by Eimly and Lyla Allen (Ten Speed Press) and People Powered: How Communities Can Supercharge your Business, Brand, and Teams by Jono Bacon (Harper Collins), Stress into Strength by  (Harper Collins 2021)

 

Jane is currently an Acquisitions Editor for Mango Publishers, an innovative independent publisher that publishes some of the freshest, most distinctive voices of our time. Jane loves working with writers to help bring their ideas to life and to help give voice to a broad range of perspectives and experiences. She is actively seeking nonfiction works that combine beautiful writing with strong messages and narratives and that address current and timely topics in engaging and accessible ways.

 

She is looking for: Food & Lifestyle, Gift Books, History, Cultural and Social Issues, Current Affairs, Music, Nature/Ecology, Adventure,Gardening, Cookbooks, Parenting, Politics, Psychology, Anxiety, Investigative Journalism, Science, Self-Help, Travel, True Crime, Dating/Relationships, Women’s Concerns, Global Perspectives, Pop Culture

 

She will consider: Memoir (author must have a platform), Children’s picture books & middle grade from illustrator/artists onl

 

Michele Crim is the West Coast literary agent for Miller Bowers Griffin Literary Management, a boutique agency based in New York City. They represent authors such as Mark Bittman and Jean-Georges Vongerichten, Cal Peternell and Mads Refslund, co-founder of Noma, and MBG recently signed Moby to do a cookbook for his new award-winning restaurant, Little Pine. They work with chefs, food, and lifestyle writers and also represent fiction and narrative nonfiction writers, worldwide. Among others, Michele now represents Yumiko Sekine, founder of the beloved international brand Fog Linen Work; Allison Arevalo, best-selling cookbook author with a new book, The Pasta Friday Cookbook, released in September of 2019; and Charleen Badman, James Beard nominee and celebrated chef-owner of FnB Restaurant and Bar in Scottsdale.

A MacDowell and Hawthornden Castle Fellow, Leland Cheuk is an award-winning author of three books of fiction, most recently the novel NO GOOD VERY BAD ASIAN (2019). Cheuk’s work has been covered in Buzzfeed, The Paris Review, VICE, San Francisco Chronicle, and elsewhere, and has appeared or is forthcoming in publications such as NPR, The Washington Post, San Francisco Chronicle, Salon, among other outlets. He is the founder of the indie press 7.13 Books, which publishes debut book-length fiction. 7.13 books is looking for quality works of fiction and short story collections, favoring literary comedies and genre-bending submissions as well as work from the queer and/or POC writing community.

 

Jennifer Chen Tran is an agent at Bradford Literary, joining in September 2017. She represents both fiction and non-fiction. Originally from New York, Jennifer is a lifelong reader and experienced member of the publishing industry. Prior to joining Bradford Literary, she was an Associate Agent at Fuse Literary and served as Counsel at The New Press. She obtained her Juris Doctor from Northeastern School of Law in Boston, MA, and a Bachelors of Arts in English Literature from Washington University in St. Louis. Jennifer understands the importance of negotiation in securing rights on behalf of her authors. She counsels her clients on how to expand their platforms, improve on craft, and works collaboratively with her clients throughout the editorial and publication process. Her ultimate goal is to work in concert with authors to shape books that will have a positive social impact on the world—books that also inform and entertain.

Suzy Evans is a literary agent, attorney, and author who holds a Ph.D. in history from UC Berkeley. In the adult market, she’s looking for narrative nonfiction, history, science, big idea books on controversial social issues, riveting, elegantly-written memoir (recent favorites include Barbarian Days and When Breath Becomes Air), self-help, parenting (bonus points for humor!) and small quirky books that make her smile and think about the world in new and surprising ways. On the children’s front, she’s seeking MG nonfiction, YA fiction that tackles difficult issues in bold, daring ways, and graphic novels that bring history, literature, and fascinating historical figures (think Socrates! Machiavelli! Hamilton!) to life. She’d also love to find a thriller that has “MOVIE!” written all over it. Sandra Dijkstra Literary Agency 

Nancy Fish Nancy Fish During her long career in publishing, Nancy Fish has worked in almost every iteration of the book business. Having been publicity and marketing director for major houses including  Farrar, Straus & Giroux, HarperCollins and Pereus as welll as small indies, freelance publicist and copywriter, and bookseller at legendary shops on both coasts, Nancy now manages the Path to Publishing Program, and all the writers programs, at Marin County’s three-store treasure trove, Book Passage. Ask her about them. Nancy is open to discussing all genres.

Jan Johnson is Publisher Emeritus at Red Wheel Weiser & Conari Press acquiring select books for each imprint. Before launching Red Wheel/Weiser, Johnson worked at Tuttle Publishing, HarperOne (when it was known as HarperSanFrancisco), Winston/Seabury Press and as an independent book doctor, rewrite editor and editorial consultant for corporate and independent publishers. Johnson has worked on many bestsellers including Codependent No More, Random Act of Kindness, Oprah pick The Book of Awakening and Julia Cameron’s The Artist’s Way.

Brenda Knight began her career at HarperCollins, working with luminaries Paolo Coelho, Marianne Williamson and His Holiness the Dalai Lama. Knight was awarded IndieFab’s Publisher of the Year in 2014 at the ALA, American Library Association. Knight is the author of Wild Women and Books, The Grateful Table, Be a Good in the World, and Women of the Beat Generation, which won an American Book Award. Knight is Editorial Director at Mango Publishing and acquires for all genres in fiction and nonfiction, LGBTQ as well as children and photography books. She is the immediate past President of the Women’s National Book Association, San Francisco Chapter, and an instructor at the annual San Francisco Writers Conference.

Born in Port-au-Prince, M.J. Fievre, B.S. Ed, is a longtime educator whose publishing career began as a teenager in her native Haiti. At nineteen years old, she signed her first book contract with Hachette-Deschamps for the publication of a YA book titled La Statuette Maléfique. Since then, M.J. has released nine YA books in French that are widely read in Europe and the French Antilles, and she is the author of the award-winning Badass Black Girl book series for tweens and teens (in English). As the ReadCaribbean program coordinator for the prestigious Miami Book Fair, M.J. directs and produces the children’s cultural show Taptap Krik? Krak! In addition, M.J. serves as the managing editor of DragonFruit, which publishes high quality children’s books, which connect with readers by paving the way to lifelong learning.

Laurie McLeanLaurie McLean,Partner, Fuse Literary, spent 20 years as the CEO of a publicity agency and 8 years as an agent and senior agent at Larsen Pomada Literary Agents in San Francisco. Following her stint as the CEO of a successful Silicon Valley public relations agency bearing her name, Laurie was able to switch gears in 2002 to immerse herself in writing. She earned a Bachelor’s Degree in Journalism from the State University of New York and a Master’s Degree at Syracuse University’s prestigious Newhouse School of Journalism. At Fuse Literary, Laurie specializes in adult genre fiction (romance, fantasy, science fiction, mystery, thrillers, suspense, horror, etc.) plus middle-grade and young adult children’s books.

Yaddyra Peralta is an acquisitions and developmental editor and acquires and edits books for Books & Books Press, FIU Business Press, and the Dragonfruit children’s imprint. Her focus is in the categories of literary fiction, narrative non-fiction, history, children’s and YA, and business, but is open to other genre suggestions, including books with a social justice bent.  A poet and essayist, her written work has appeared in Ploughshares,The Miami Herald, The Florida Review and various anthologies and she regularly partners with arts organizations to teach creative writing to writers of all ages. 

Randy Peyser sells non-fiction manuscripts in all genres and speaks nationally about how to get book deals. She also serves on faculty for CEO Space International where she teaches about writing book proposals. She is the author of The Write-a-Book Program; Crappy to Happy as featured in the movie, Eat Pray Love; and The Power of Miracle Thinking. Her clients’ books have been in Oprah and Time Magazines, the Wall Street Journal and USA Today Bestseller Lists, in airport bookstores, Office Max and FedEx/Office stores, and on Hallmark TV. Her work is featured in: Healing the Heart of the World; The Marriage of Sex and Spirit; Secrets of Shameless Self-Promoters; and the national bestsellers, Networking Magic, Guerrilla Publicity, and The Profit of Kindness. AuthorOneStop.com.

Andy Ross opened his literary agency in January 2008. Prior to that, he was the owner for 30 years of the legendary Cody’s Books in Berkeley. The agency represents books in a wide range of subjects including narrative non-fiction, science, journalism, history, religion,  children’s books, young adult, middle grade, literary and commercial fiction, and cooking. However, he is eager to represent projects in most genres as long as the subject or its treatment is smart, original, and will appeal to a wide readership. In non-fiction, he looks for writing with a strong voice and robust narrative arc by authors with the authority to write about their subject. For literary, commercial, and children’s fiction, he has only one requirement– simple, but ineffable–that the writing reveals the terrain of that vast and unexplored country, the human heart.  www.andyrossagency.com,  www.andyrossagency.wordpress.com

Roger S. Williams, founder of The Roger Williams Agency, a Division of New England Publishing Associates, Inc., has worked in publishing for over thirty years as a bookseller and sales director at Bantam Doubleday Dell, and Simon and Schuster. His background has spanned a broad range of successful positions from many publishing industry perspectives. He has been involved in sales, marketing, merchandising, editorial, and product development. He has run and owned successful bookstores (both corporate and independent),  he has sold to traditional and special sales accounts, national retail, wholesale, mass market, and independent channels. Roger handles both fiction and fiction including narrative nonfiction and memoir. 

Anne Marie O’Farrell has been a literary agent for the past 29 years. She has been invested in growing and shaping the careers of the many talented and creative people with whom she has worked. She has accomplished this through her business as a literary agent and in her capacity as co-creator and owner of two other highly successful companies: a theatrical production company and a continuing education school in New York City. In 2008 she partnered with Denise Marcil to form Marcil-O’Farrell Literary, LLC. Anne Marie specializes in the nonfiction areas of human potential, personal growth, health and fitness, business, spirituality, sports, cooking, travel, gift, and quirky books. She is interested in representing books that convey and promote innovative, practical and cutting-edge information that will help people increase their self-understanding, maximize their careers, health and relationships, and expand their creativity and fulfillment.  Anne Marie sees the books she represents as a reflection of her personal values and taste.  Anne Marie proudly represents the world-renowned, best-selling Seth books including Seth Speaks and The Nature of Personal Reality by Jane Roberts. These books have sold more than eight million copies and have been translated into over fifteen languages.

Cristina Deptula is a former science and technology reporter and also the publisher of Synchronized Chaos Magazine, which showcases art and writing from around the world. Literary publicity is a way for her to serve others while satisfying her implacable curiosity! Authors, Large and Small helps authors to find their audience where the people already gather and reach them how they already communicate. We develop individualized outreach plans for each author’s project and continue working until we land mutually agreed-on results. As a large, national team we welcome all genres of writing and work with both traditionally published and self-published authors over traditional and social media. 

Kristen Moeller, MS, is an agent at Waterside Productions, the literary home of Eckhart Tolle, Neale Donald Walsch, Jean Houston and other luminaries. Previously, she was an acquisitions editor at Morgan James Publishing and the executive publisher for Persona Publishing, a self-publishing imprint. With close to 30 years of training and experience in psychology and personal growth, she craves discovering new (mostly female) authors with real and gritty memoir or literary fiction about walking through the fires of life – exploring depths and darkness while maintaining a strong psychological base. A published author and a three time TEDx speaker, she has been featured on NPR, ABC, NBC, Fox News, the New York Times, Huffington Post and Tiny House Nation.

 

Register to pitch your book idea to agents and publishers! 

register-now 

February 25 – Effie Lee Morris Lecture Series: Jason Reynolds Speaks on “Transformation”

By Admin

Jason Reynolds, author of National Book Award finalist Ghost, the Newbery Honor Award-winning Long Way Down, and numerous other titles for middle grade and young adult readers, will appear in a special livestreamed SFPL lecture on Thursday, February 25, 2021, at 5 pm PST.

This 25th Effie Lee Morris Lecture is free for all ages.

Registration required. More information and registration here.

Reynolds also collaborated with historian Ibram X. Kendi on Stamped: Racism, Anti-Racism and You, a 2020 youth version of Kendi’s definitive history of racist ideas, Stamped from the Beginning.

The winner of a Coretta Scott King/John Steptoe Award for New Talent, an 2017 NAACP Image Award and multiple other honors, Reynolds spent 2020 serving as the National Ambassador for Young People’s Literature, sharing his transformative journey as a writer – and a reader – with youth during a year of previously unimaginable transformation. Prepare for his creative exploration of the theme of “Transformation” – and prepare to be transformed.

This lecture series – produced in partnership among the SFPL Main Children’s Center, the SFPL African American Center, the Friends of the San Francisco Public Library and the SF Human Rights Commission – is committed to highlighting the lived experiences of writers, readers and communities of color through the words and images produced by some of today’s most talented and engaging authors and illustrators of books for youth.

What: Effie Lee Morris Lecture series at SFPL presents Jason Reynolds

When: Thursday, February 25, 2021, at 5 pm PST.

Visit the SF Public Library page for more information: https://sfpl.org/locations/main-library/childrens-center/effie-lee-morris-collection/effie-lee-morris-lecture-series

Effie Lee Morris – A Woman Ahead of Her Time

The Effie Lee Morris Lecture series at SFPL honors the values embodied by Effie Lee Morris (1921 – 2009), the first SFPL coordinator of children’s services, the first Black president of the Public Library Association, and a co-founder of the San Francisco chapter of the Women’s National Book Association.

Ms. Morris was a tireless champion of diversity, inclusivity, and the rights of all young people to read, learn and create. She initiated the first annual celebration of Black history for youth at the Cleveland Public Library, and at the New York Public Library was the first librarian whose work focused on the needs of children who were blind or visually impaired. At SFPL, she was especially noted for her commitment to personally visit underserved communities to get books into the hands of all our youth.

Featured Member Interview – Lisa Braver Moss

By Nita Sweeney

Author with Strong “Malarkey Detector” Drawn to Difficult Subjects

by Nita Sweeney, author of the running and mental health memoir, Depression Hates a Moving Target: How Running with My Dog Brought Me Back from the Brink and co-creator of You Should Be Writing: A Journal of Inspiration & Instruction to Keep Your Pen Moving


Nita Sweeney (NS): Before we talk more specifically about writing, how have you been taking care of yourself during this wild and unpredictable time?

Lisa Braver Moss (LBM): Like many writers, I’m an introvert, so alone time doesn’t usually get to me. Also, my husband and I are quite companionable, and we walk for an hour every morning with our little poodle, Gooby. Starting out the day that way really helps. I feel very fortunate to have a nice home and plenty of yummy food and comfy clothes to wear—plus our (grown) kids live close by. More than that, I have fascinating creative projects to dig into, so I’m not in the painful position of pondering how to give my life meaning. All in all, I have little to complain about!NS: What brought you to writing?

LBM: It began as a practical matter. I was in my thirties, and I had something I very much wanted to express. I’d been an English major, and then a technical writer in the computer field, but I had to teach myself how to “listen” to my essay writing for tone, and how to communicate the material, which was controversial, in an effective way. It was a lot of trial and error. At first, I didn’t identify as a writer; I thought of myself as an activist trying to use language as well as possible to get my point across.

NS: Your many books (fiction and nonfiction) cover a wide range of topics. Is there a common theme or thread?

LBM: My first two books were both assignments from the publisher, so I didn’t have as much leeway for my own creativity as I’ve had with my more recent books. My very first book, Celebrating Family: Our Lifelong Bonds with Parents and Siblings, emphasized the deep positive connections that many of us feel for family throughout our lives. In contrast, Shrug, my 2019 autobiographical novel, centers on the dysfunctional aspects of family life: domestic violence and psychological warfare. I think the two contrasting themes, happy bonds and unhappy ones, can coexist. Actually, Celebrating Family touches on family dysfunction in places, while Shrug does celebrate the family bond in spite of its painful content.

NS: You’ve also written extensively about the Jewish circumcision tradition.

LBM: Yes—in particular, why I find it problematic. It may seem like a strange subject, but to me, the issue remains a fascinating convergence of history, ethics, medicine, and sexuality. I wrote my first novel, The Measure of His Grief, about Jewish circumcision (to my knowledge, the first novel ever written about that topic). I also co-authored a book of ceremonies for non-circumcising families, Celebrating Brit Shalom, and have written many articles questioning this ancient tradition.

NS: Why take on such a tough topic?

LBM: I guess I like working on subjects that are difficult to write about and that I don’t see covered in the way I think they should be. Also, I have a very strong—let me put this politely—malarkey detector, and I don’t like being expected to feel a certain way. One is supposed to feel spiritually moved by the circumcision tradition. I didn’t, and I wanted to express that—but in a way that showed my deep love for Judaism.

NS: You also took on a tough topic in your coming-of-age novel Shrug. 

LBM: Yes, there’s a similarity with Shrug in that again, domestic violence is a difficult topic to write about and doesn’t usually get discussed from the point of view of a child immersed in it. Having myself grown up with it, again, I don’t like being expected to have a certain set of feelings. I wanted to tell the story in a way that was emotionally authentic.

NS: What challenges did you face writing such a personal story?

LBM: Lots! The manuscript sat in a drawer, off and on, for over twenty years. I kept taking stabs at it, but somehow, I couldn’t get it right. I would pull it out, instantly see what was wrong with it, fix it, send it out to beta readers, spend weeks or months incorporating their feedback, send it out to agents, get rejected, and put it back in the drawer. This happened so many times that I wrote all my other books in between! So even though Shrug is my fifth book, in a way, it’s also my first book.

Probably the biggest challenge for me with Shrug, and this occurred to me rather embarrassingly late in the process, was to develop compassion for the main character, Martha. Duh! you might say. But it’s difficult to have self-compassion when you grow up as I did, and this definitely hampered me in developing Martha’s character. I was just too close to her. I had to detach in order to make her more lovable and thereby have the reader root for her. In this process, I was also healing myself.

NS: It sounds very liberating.

LBM: Definitely! But what really thrills me is that, based on the feedback I’ve gotten, the book “works” independent of my personal healing. For this reason, the awards that Shrug has won feel especially gratifying.

NS: Yes, please tell the WNBA-SF members about contests or other ways of winning awards. How did you find these opportunities and how have these awards helped your writing career?

LBM: I don’t know yet whether the awards for Shrug have helped my career, but they certainly can’t hurt, even if just mentioned in a cover letter. One literary agent saw on Facebook that I’d won the gold in the IPPYs for YA fiction, and commented “Send me your next book!”

I found out about various contests from my publisher, Brooke Warner of She Writes Press. Shrug wound up winning gold or silver, or being a finalist in, nine contests. I competed in general fiction, Young Adult fiction, regional fiction (west), and historical fiction. Shrug fits all of these, so I cast my net wide.

NS: You were born in Berkeley and now live nearby. Is there anything about the Bay Area or Berkeley in particular that informs your work?

LBM: I think so. Berkeleyans have the reputation of being iconoclasts, free thinkers, with good malarkey detectors. I feel grateful to have grown up with this as the backdrop, and I think my childhood place and time informs everything I write. Maybe it does with all writers.

NS: How do you approach writing? Is there a difference in how you work when writing a novel versus nonfiction or essays? We love to hear about a writer’s process.

LBM: I always start where it’s easy, knowing I can cut and paste later. It might be a snippet of dialogue or a particular image that needs description. In terms of subject matter, there’s what I call the blood pressure test. That is, I generally gravitate toward topics that get me stirred up or angry in some way. I might be reading something and find myself exclaiming in exasperation, “Why doesn’t anyone ever mention x?”—before realizing that the proverbial bell tolls for me. This is true for me with both personal essays and my fiction.

NS: Do you have any writing or publishing tips for our WNBA-SF members? Any “must do” things you recommend?

Whether writing fiction or nonfiction, I often challenge myself to go deeper. I find it’s the best way to enlighten (myself and others). Can I get more precise in what I’m saying? More honest? Can I find a word here that doesn’t have other associations? Also, I’m pretty relentless with myself with my own malarkey detector. I sniff out sentences that feel not quite authentic, and get in there and fix them.

NS: Do you have anything else on the horizon? What’s next for you?

LBM: I think I have another novel or two in me, but I’m absorbed in another time-consuming project now, so it will wait. My current project is forming a Jewish organization to ensure that non-circumcising families and other circumcision objectors are included and feel welcome in Jewish life. It will take time to build up our team, create our website, and so on, so I’m not pressuring myself about writing at the moment, other than producing a few essays here and there. Just percolating!


Lisa Braver Moss is the author of the novels The Measure of His Grief  (Notim Press, 2010) and Shrug (She Writes Press, 2019), which has won multiple awards in Young Adult fiction, historical fiction, regional fiction, and general fiction. Lisa’s essays have appeared in Parents, American Health, the Huffington Post, Yahoo Business News, Lilith, and many other publications. She recently placed in Story Circle Network’s Susan Wittig Albert LifeWriting Competition for her piece “How I Became a Radical, an Engaged Jew, and a Writer.”
Lisa’s nonfiction book credits include Celebrating Family: Our Lifelong Bonds with Parents and Siblings (Wildcat Canyon Press, 1999) and, as co-author, The Mother’s Companion: A Comforting Guide to the Early Years of Motherhood (Council Oak Books, 2001). She is also the co-author of Celebrating Brit Shalom (Notim Press, 2015), the first-ever book of ceremonies and music for Jewish families seeking alternatives to circumcision.
Born in Berkeley, California, Lisa still lives in the area with her husband, with whom she has two grown sons.

Writing Memoir Is Not for the Faint of Heart by Marlena Fiol

By Admin

Therapy is supposed to help, right?

Meditation is supposed to help, right?

Being on a spiritual path is supposed to help, right?

Then why am I still so afraid of being judged?

It’s scary to write a memoir that includes my many embarrassing failures as well as my hard-won successes. It’s even scarier to put it out there into the world.

In just the weeks since my book, Nothing Bad Between Us: A Mennonite Missionary’s Daughter Finds Healing in Her Brokenness,  was released by Mango Publishing, I have received many Amazon and Goodreads reviews, as well as personal notes from readers. 

Some of them are humbling:

“I just finished reading your book. It is a very compelling story that I did not want to put down- A very honest and courageous book. You have “dredged up for public consumption” your internal demons and allowed yourself to be vulnerable. That is a huge gift to all of us.”

Some are funny:

“My dog hated Marlena Fiol’s Nothing Bad Between Us.  She is usually quite tolerant of my reading choices because she knows she can easily distract me, and I will put down my reading to tend to her every whim. Once I began Nothing Bad Between Us, however, I was a goner. I simply had to finish the story of Marlena’s childhood.”

As I write this, I have twenty-eight 5-star reviews on Amazon, some of them from people I know and many of them from strangers. I know the negative reviews will come. 

They always do. 

I’m already experiencing silence from some of my relatives. I’m afraid that they’re shaking their heads, judging me, just like both my parents and my childhood Mennonite church community judged me fifty years ago.

It’s frightening to put myself out there vulnerably with all of the shame that I used to associate with my past. And even after lots of self-help training, this kind of naked vulnerability still triggers within me powerful feelings of embarrassment and humiliation.

And then I remind myself of an important truth: People’s reactions to my book reflect more about who they are than about who I am, as I have shared openly in this published story of my life. Their responses to the book give me glimpses into who they are – just as surely as I’ve given them a glimpse into who I am. 

When my readers send notes of gratitude and empathy, they reveal their own open and grateful hearts. When they respond with silence or judgment, these reactions may indeed express their very real concerns about me. At the same time, they also expose their own fears and anxieties.

In a large-scale study that appeared in the Journal of Personality and Social Psychology, researchers found significant evidence of this type of projection: A person’s tendency to describe others in positive terms was consistently an important indicator of the positivity of the person’s own personality. There were strong associations between how positively people judged their peers and how enthusiastic, happy, and emotionally stable they described themselves to be, and were described by others as being. Similarly, the level of negativity the raters used to describe others overwhelmingly reflected their own unhappy, disagreeable, or other negative personality traits.

What I found especially remarkable is that this correlation was highly stable over time. The researchers followed up to find out how the raters in their study evaluated their peers again one year later and found compelling evidence for the same patterns. 

These findings point to two important lessons for me:

  1. I must follow Don Miguel Ruiz’s second Agreement: Don’t Take Anything Personally. The many shortcomings and failures I describe in my book serve as a testimony to my imperfections and my brokenness. But my story also shows the possibility for redemption and healing. It is my gift to the world, and I cannot take too personally how specific individuals receive that gift.

  2. Maybe more importantly, I must follow Don Miguel Ruiz’s fourth Agreement: Always Do Your Best. Far too often I, too, unconsciously use others as projected mirror images. When I critically judge someone, more than anything else, I am reflecting a state of dissatisfaction within myself, stemming from my own feelings of fear or inadequacy. I must do my best to see my own failings with compassion and forgiveness so as not to splatter them all over others. 

We do not see the world as it is, we see the world as we are. —The Talmud


As a consultant and professor of strategic management, Marlena Fiol, PhD, guided her students and clients in coming to know themselves deeply, visualizing their dreams and identifying and removing the barriers to achieve them. Over half of her 85 published articles and books relate to identity and identity change. Her work has been cited over 20,000 times.

Today, as a blogger, essayist, novelist and memoirist, Fiol is still engaged in a similar mission. Every blog, essay, book or workshop provides an opportunity to explore who we are and what’s possible in our lives. Her new book Nothing Bad Between Us: A Mennonite Missionary’s Daughter Finds Healing in Her Brokenness (Mango Publishing, 2020) is a vulnerable and inspirational tale of personal transformation. She was raised in Paraguay on a leprosy station, and today lives with her husband in Eugene, Oregon.

February 13 – Will You Be Our Galentine?

By Admin

The new year is well on its way and there is lots of change in the air. We want to make sure to stay connected and in community so we are cordially inviting you to a Galentine’s Day Mixer to celebrate the bonds of friendship. It is a mixer so please do bring a friend in the spirit of the day.

Our chapter President, Elise Marie Collins, has discovered fun new games and assorted other Zoom entertainment so get ready for a lot of fun. We also have a wonderful way to make it interactive so everyone will get to participate in a meaningful and memorable way. As always we will want to hear your news and plans for 2021, literary and otherwise. 

WNBA-SF is very excited to present a special mini workshop from our wonderfully creative member author Sherry Richert Belul who has mastery of celebrating so much so that she founded a whole company around it: Simply Celebrate.

As part of our Galentine’s Celebration, Sherry Richert Belul, author of Say it Now, will be leading our group in an interactive, joyful, and fun activity of making Love Lists. What’s a Love List? It is a brainstorm of all the reasons you love someone and what makes them unique. A Love List is sweet, funny, sexy, or serious. It can include any number — from five to fifteen to fifty — of loving attributes, characteristics, or memories about someone. It is one of the most simple —yet profound— ways to show someone what makes them unique and why they matter. 

Sherry will be leading us through some prompts as we create our Love Lists. So come to the meeting with some paper and a pen. Or, you can download Sherry’s free printable and bring that to fill in as we go: https://simplycelebrate.net/love/

We promise that this will be a joyful process for YOU — and will make a wonderful surprise Galentine’s gift for someone you love! 

We can’t wait to see you, dear Galentine and don’t forget to bring paper and pen, a friend, a good drink and your lovely self.

S. W. A. K.!

Title: Will You Be Our Galentine?

When: Saturday, February 13, at 4:30 – 6pm PT

Where: Zoom  (link provided via email when you register)

You Made the News! Now What? by Nita Sweeney

By Admin

by Nita Sweeney, award-winning author of Depression Hates a Moving Target and coauthor of You Should Be Writing

A media outlet interviewed you. Congratulations!!

Contributing to articles is a fabulous way to become a well-respected expert in your field!

But once the article goes live, your work isn’t over.

First, share it all around.

I’m so grateful to have landed with Mango Publishing Group. My editor and their social media coordinator share pretty much anything I send their way. So my first step is to send a link to any new piece to them.

Tweet the link and tag anyone else in the piece, including the publication and especially the journalist who wrote it.

Post on Facebook. If you have a business page, start there, but there’s rarely harm in sharing to your personal page at a different time for more visibility. If your friends won’t celebrate your success, why are they your friends? Don’t overdo the promo, of course. But people want to know what’s going on and might be interested enough to share the article.

Also post in any Facebook groups that allow promotional links. Find ones that are the right fit for you and your topic. I belong to many groups but also started my own wellness group where I share relevant information.

Are you on LinkedIn? That’s where the biz folks are. If there’s any business angle post it there.

Pin to a board on Pinterest. Create a board for a specific topic or a “Where I’m Quoted” or “Featured Ins” or some other catchy title related to your topic. Things pinned on Pinterest have a very long shelf-life.

Instagram allows you to use Link Tree to create a link in your bio where you can add articles, social media platforms, and your website since Instagram only allows one link. Post a photo from the article,  preferably the one closest to your quote, then say the link to the article is in your bio.

Don’t forget other relevant organizations. Would the piece interest your high school, college, or professional association? Send it all around.

Hashtags

Be sure to find relevant hashtags because that’s how strangers find articles on social media. Check out Frances Caballo’s excellent post on hashtags for authors. Sometimes that’s what you’ll want, but if your feature covers more than writing, use a hashtag appropriate for your topic. Tons of articles cover hashtags. Here’s one I like. Choose hashtags for the correct social media channel. Popular Twitter hashtags may not trend on Instagram.

Blog It

If you’re new to this process, you could blog about the experience of pitching to a journalist and doing the interview. Write about moving forward with a more involved marketing strategy. Or blog about your topic and link to the piece. Be sure to use the WordPress plugin Yoast or another search engine optimization (SE)) tool. I love Yoast because it removes the guesswork.

Email It

Do you have an email newsletter? It’s lovely to include a link to this new “featured in” with your next newsletter. If you were quoted at length, send the whole quote as the newsletter content with a quick “Not sure you saw this” note. People subscribed to your newsletter because they want to stay in touch.

In the News Page

If it’s your first interview, now’s the time to start an “In the News” page on your website where you collect these things. Leave it as a draft at first, until you collect a few, but have them all in one place on your site.

Save It

And do save a pdf of it. In Chrome you can “print” to “save as pdf.” I do that with every article. Sometimes articles disappear and you want to save it for posterity.

Go you!

An earlier version of this post appeared on Nita’s blog.


Nita Sweeney is co-author with Brenda Knight of the writing journal, You Should Be Writing: A Journal of Inspiration and Instruction to Keep Your Pen Moving. Nita’s running and mental health memoir, Depression Hates a Moving Target: How Running with My Dog Brought Me Back from the Brink, won the Dog Writers Association of America Award in the Human/Animal Bond and was short-listed for the William Faulkner—William Wisdom Creative Writing Competition Award. Nita’s articles, essays, and poetry have appeared in many magazines, journals, books, and blogs. She writes her own blog, Bum Glue, publishes the monthly e-newsletter, Write Now Columbus, and coaches creatives on writing and meditation in Natalie Goldberg style “writing practice.” Nita has been featured widely across media outlets about writing, running, meditation, mental health, and pet care. When she’s not writing or coaching, Nita runs and races. She has completed three full marathons, twenty-seven half marathons (in eighteen states), and more than one hundred shorter races. She lives in central Ohio with her husband and biggest fan, Ed, and their yellow Labrador running partner, Scarlet, the #ninetyninepercentgooddog. You can contact Nita via her website or follow her on your favorite social media channel.

Why Enter Writing Contests? by B. Lynn Goodwin

By Admin

You polish your writing, imagining your audience. You read it over. Out loud. Does it say exactly what you want it to say? You have a friend read it to you. Impressed, she says, “You should submit this to contests. Put yourself out there. Get some recognition for your work.”

Maybe you leap at the idea. Maybe you hesitate. After all, it’s more work. Besides, it makes you feel vulnerable. There’s almost always a fee and you’re guaranteed nothing. Why bother with contests when the judge isn’t an agent or editor who could take you on as a client? 

I’ve run contests for Writer Advice, www.writeradvice.com since 2006 and for the Women’s National Book Association since 2019. I’ve been a judge for Story Circle Network and a NorCal organization seeking local books. I’ve seen a huge range, and this organization gets polished submissions. Their award will carry prestige. 

Placing in a writing contest is a huge boost to your work. You all know that acceptances mater. No need to elaborate on that. Here are some other perks you might get: 

  • It gives you a chance to see how your work fares in the world. 
  • It gives you exposure.  Contest judges know people. Maybe they’ll make a referral to an agent.
  • Contest winners usually get published. Published online? Share the link with agents, editors, and anyone who might be interested. 
  • Winners get paid. That’s usually the reason that contests charge fees. Those who run the contests need to cover expenses.  
  • The biggest payment, though, is the boost to your self-esteem. Who couldn’t use a little of that?
  • There’s also the matter of name recognition. Wouldn’t you like to be Caitlin Contestant, winner of WNBA-SF’s Effie Lee Morris Contest? 

Wouldn’t you like to share your story with the world? Contests can help you do that. This year’s judges are eager to read your work. Learn more at https://wnba-sfchapter.org/2021-effie-lee-morris-contest-get-ready/. We’ll be accepting submissions until April 1, 2021.


B. Lynn Goodwin

Lynn Goodwin owns Writer Advice,www.writeradvice.com. Her YA novel, Talent, republished on November 1, 2020 by Koehler Books, won some awards. She’s editing the sequel, Ground Rules. Her memoir, Never Too Late: From Wannabe to Wife at 62 also won awards. Visit https://writeradvice.com/books-by-lynn/.

Her flash fiction has been published in Flashquake, Nebo, Cabinet of Heed, Murmur of Words,100-Word Stories, and Ariel’s Dream. Other works have appeared in Hip Mama, The Sun, GoodHousekeeping.com, PurpleClover.com, and elsewhere. She is an editor as well as a writer. She lives her energizer-bunny husband and their exceptional terrier.

Friday January 29 – How to Book Your Book with Jill Lublin

By Admin

Getting Media Attention to Drive Book Sales and Your Career!

Friday, January 29, 2021 at 12:00 Pacific 

Have fun, sell more books, and grow a garden of great publicity for your book and your career!

Publicity is the most powerful and cost-effective tool around to attract and retain readers for your book. It can help you make your mark in the marketplace and multiply your profits.

If you want to be the #1 Influencer in your industry, you’ve got to get bigger media visibility. Based on her international bestseller, Guerrilla Publicity, Jill Lublin shares simple strategies to help you go from unknown to newsworthy.

Sharing her proven secrets to understanding what the media wants, Jill provides you with short-term, doable tactics that boost visibility for you and your brand. These tips will drive buyers to your book and profits to your pockets!

Bios:

Jill Lublin is an international speaker on the topics of Radical Influence, Publicity, Networking, Kindness and Referrals. She is the author of 4 Best Selling books including Get Noticed…Get Referrals (McGraw Hill) and co-author of Guerrilla Publicity and Networking Magic.  Her latest book, Profit of Kindness went #1 in four categories. 

Jill is a master strategist on how to position your business for more profitability and more visibility in the marketplace.  She is CEO of a strategic consulting firm and has over 25 years’ experience working with over 100,000 people plus national and international media.  Jill teaches a virtual Publicity Crash Course and consults and speaks all over the world.  She also helps authors to create book deals with major publishers and agents, as well as obtain foreign rights deals. Visit publicitycrashcourse.com/freegift and jilllublin.com

Where: Zoom –Zoom (link provided via email when you register)

January 15 – 5 Tips to Win as a Writer in 2021

By Admin

Goal-Setting Simplified

We have a brand new year to make things happen! Whoo hoo!

To get what you want, you need to know what you want. And then make a plan to achieve it. 

Is this the year you get to finish your book? Find an agent? Get published? Or maybe you have other writing aspirations.

Whatever your goals, Debra Eckerling is here to help!

To set yourself – and your goals – up for success in 2021, join Debra Eckerling, founder of the D*E*B METHOD® and author of Your Goal Guide: A Roadmap for Setting, Planning, and Achieving Your Goals, for a Lunch N Learn for the Women’s National Book Association – San Francisco Chapter, on January 15 at 12pm PT.

During this workshop, Deb will discuss how to:

  • Hone in on Your #GoalTopia
  • Create Your Mission & Motto
  • Map Out Long- and Short-Term Goals
  • Create Rules and Rewards
  • Set Yourself up for Success
  • And more

Title: Goal-Setting Simplified: 5 Tips to Win as a Writer in 2021
When: January 15, at 12pm PT

Where: Zoom  (link provided via email when you register)

About the Book: One of the biggest reasons goals fail is that people often don’t put enough thought into what they really want before diving in. Your Goal Guide by Debra Eckerling starts with that first, crucial step: figuring out your goals and putting a plan in place. Eckerling presents readers with her own tested and proven method: the D*E*B METHOD®, a brainstorming and task-based system, which stands for: Determine Your Mission, Explore Your Options, Brainstorm Your Path. Through a combination of writing exercises and systems, Eckerling provides readers with a process for making and setting goals that is stress-free, easy-to-manage, and even fun.


Debra Eckerling is the author of Your Goal Guide: A Roadmap for Setting, Planning, and Achieving Your Goals (Mango Publishing, January 2020), as well as the self-published Write On Blogging: 51 Tips to Create, Write & Promote Your Blog and Purple Pencil Adventures: Writing Prompts for Kids of All Ages.
A goal coach, project catalyst, and founder of the D*E*B METHOD®, Debra works with individuals and businesses to set goals and manage their projects through one-on one coaching, workshops, and online support. Note: DEB stands for Determine Your Mission, Explore Your Options, Brainstorm Your Path. She is the founder of Write On Online, a live and online community for writers, creatives, and entrepreneurs, as well as host of the #GoalChat Twitter Chat (Sundays at 7pm PT) and the Guided Goals Podcast.

Holiday Storytelling for Children by Kate Farrell

By Admin

This holiday season many families will celebrate with relatives miles apart. Though we may gather online in group video conferencing calls, we won’t see one another face to face. Even if some live close by, many families will prefer to visit outdoors with safe and limited social distancing for a brief interaction or to exchange gifts.

This year, children might find the holidays strange and unsettling, but we can make this a holiday to remember with simple, creative, storytelling activities. Use the quality time we do have during the holidays to share stories, playful make-believe stories with puppets, or tell stories about the good old days when you were young.

PUPPET STORIES

Young children have their own stories to tell. When creating original stories, their unique imaginations will often communicate what they cannot say—if we listen. Providing a safe space and time for the children’s story making, not only develops oral language, it offers an insight into their own points of view: What characters and situations do they create in their make believe world?

You might guide them with a story starter, like “Once upon a time,” or “One day.” But once they begin their open-ended story, listen with acceptance and enjoyment. You might encourage them to continue by asking, “What happened next?” And they may need help ending the story with a stock phrase, such as “And that’s the way my story ends.”

Wooden spoon puppets can create holiday magic. You may think that wooden spoons are only for stirring gingerbread dough, but they can just as easily stir up a good folktale or creative drama. With a handful of inexpensive, wooden spoons and a selection of non-permanent color markers, decide on the characters needed to enact a favorite folktale, like “The Gingerbread Man,”  “Three Little Pigs,” or “The Three Billy Goats Gruff.” Then draw the facial features and color the skin of the creature or character. Read the folktale over a few times for its basic action, but once the wooden spoons take off, the story might stir up a different kind of trouble in your children’s hands.

Create a series of stories using action figures, telling in tandem with your child. A special holiday gift this year might be action figures from a movie or TV series. Enter into the fun by pretending to be one of them and act out a story with your child.

For example, when my son was in pre-school, he became captivated by the wildly popular ad campaign of the California Raisins, based on a make-believe rhythm and blues band with the popular song, “I Heard It Through the Grapevine.” The Raisins promoted a healthy snack in a series of Claymation TV commercials with fantastic, but hip adventures. We did have a few of their action figures and enjoyed eating raisins.

One night at bedtime, we started to tell original stories about the California Raisins getting into scrapes of one kind or another. The Raisins were definitely on the wild side: car chases, catching ghosts, and mountain climbing. My son and I would take turns trading Raisin episodes, some of them outrageous.

The same can be true for a favorite puppet. Ask the young child to describe the puppet’s personality, maybe its unique voice, or special powers. Give the puppet a name and ask it to tell its story. If there is another puppet, they could develop an action story together.

Tips for Telling: It’s important is to honor story characters your child finds interesting, whether they originate from a folktale, cartoon, or other media. Accepting the child’s imagination is one way to bridge the cultural gap between generations. Telling a fantasy story, back and forth, is a way for you to enter into your child or grandchild’s world as a co-creator.

YOUR CHILDHOOD HOLIDAY STORIES

Telling your own childhood memories can be among the most important stories you tell. Children love to hear about your adventures and how they turned out. It deepens the bond of shared experience, since the child identifies with you and is vicariously involved. He may ask you to tell certain stories again and again—a clue to how he/she most clearly connects with your life.

The personal story is excellent device for bridging generations and reaching out to other family members. Ask grandparents, uncles, aunts, cousins, caregivers, and siblings to participate.

Tips for Telling: Set aside a quiet time to reflect on a real life incident from your childhood. Close your eyes and pinpoint an age, perhaps the current age of your child or grandchild. Focus on a time during the holidays. As random images and fragments rise to the surface, choose one that is a real story with a beginning, middle, and end.

These questions might help trigger a memory:

  • What was your favorite holiday gift as a child?
  • What are some of your favorite holiday traditions and why?
  • What are some of the different places you have spent the holidays?
  • What do you like to eat the best during the holidays and why?
  • Did you have a holiday adventure?
  • What was the most memorable holiday in your childhood? What happened?

When you have found the story incident, live through it again and open your eyes. You may want to replay the event more than once. As you do, recollect all sense impressions vividly. Hear, see, smell, taste, feel all the sights, sounds, objects of your experience. Feel the emotions once more. Rehearse the dialogue. Find a quiet time to tell the story with a special setting or time of the day.

Make this a holiday to remember!


Kate Farrell, storyteller, author, librarian, founded the Word Weaving Storytelling Project and published numerous educational materials on storytelling. She has contributed to and edited award-winning anthologies of personal narrative. Farrell’s new book, a timely how-to guide on the art of storytelling for adults, Story Power: Secrets to Creating, Crafting, and Telling Memorable Stories, was released in June 2020. Recently, Farrell presented workshops for adults on the art of storytelling at the San Francisco Public Library, Mechanics Institute, and the San Francisco Writers Conference. Kate is now offering virtual workshops for libraries and writing groups, as well as performing virtually as a storyteller.

Website: https://katefarrell.net/

Blog: https://storytellingforeveryone.net/

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