As a dedicated writer, Scott Sallinger has a deep interest in personal growth and human behavior. He studied psychology in college and completed a transformative three-year program at MTT, where he coached students in personal development. He has shared his insights in his book, numerous articles, and a series of how-to videos focused on creating a home with purpose and meaning.
What led you to becoming a writer?
(SJS): Writing has always been a way for me to process my own experiences and understand the world around me. My journey started with my hands—building, designing, and creating—but over time, I realized that every space I worked on was also a reflection of the person living in it. In helping my clients shape their home environment, I started to see parallels in my own life. The way we hold onto things, the way our environment either supports or hinders us, it all became deeply personal. Writing is not just about sharing what I learn; it is about documenting my evolution and the insights I gained by seeing my reflection in others.
How do you explore human behavior through your writing?
(SJS): I explore human behavior the same way I explore spaces, by looking at what’s beneath the surface. Our homes are more than walls and furniture; they are mirrors of our inner world. Through my writing, I examine the ways we interact with our environment and how those choices reveal our fears, aspirations, and beliefs. As I work with clients, I see patterns in how they struggle to let go, how they create comfort zones that keep them stuck, and how small changes can lead to big transformations. In understanding them, I understood myself better, and my writing became a way to share these discoveries.
What is a common question you get about creating a meaningful home space, and what is your answer?
(SJS): A common question I get is, “What should I start on first?” I love this question because it opens the door to real change. My answer: start with countertops, corners, and closets—clear space to create space! Are you holding onto things from the past that no longer serve you? Avoiding those piles of papers on your countertop? Keeping clothes and shoes you haven’t worn in years? Corners often become clutter traps, collecting dust and distractions. Letting go isn’t just about tidying up—it’s about making room for what truly matters. Start by clearing and organizing these key areas, and you’ll immediately feel a shift in your space and mindset.
What is something unexpected you learned while helping people design their homes?
(SJS): One of the most unexpected lessons I’ve learned is that home design is not really about the home—it’s about the person. I used to think my job was about creating functional, beautiful spaces, but I quickly realized I was helping people work through their own stories, just as I was working through mine. Some clients held onto furniture because it represented a version of themselves they weren’t ready to let go of. Others struggled to create order in their space because they were in transition and unsure of their next step. I saw myself in all of them. I recognized my own attachment to the past, my own resistance to change. Helping others find clarity in their space helped me find clarity in my own life.
What topics do you usually delve into when writing?
(SJS): I write about the intersection of home design and personal growth—how our spaces mirror our emotions, our mindset, and our beliefs. But at its core, my writing is about transformation. I explore themes of letting go, reshaping our environment to support our future, and using home as a tool for self-discovery. My own journey has been one of constant reinvention, and I use my experiences, as well as those of my clients, to illustrate how we can all create spaces—and lives—that reflect who we truly are.
Where did your interest in personal growth and human behavior come from?
(SJS): It came from my own need to understand myself. I’ve always been fascinated by why people do what they do, but it wasn’t until I started working with clients that I saw my own patterns reflected back at me. I studied psychology, coached others, but the real lessons came from experience, seeing firsthand how our homes and our inner worlds are connected. I went through my own transitions, from rebuilding after financial struggles to navigating major life changes, and in each chapter, my home reflected what I was going through. That realization fueled my desire to help others make the same connection and to find home in themselves.
Today, Scott is a Home Life Consultant and owns a San Francisco-based business specializing in built-in cabinetry for both historical homes and contemporary spaces. He applies the Home Life Design process with each client to ensure every project meets their unique needs and lifestyle.
Moderator Debra Eckerling, WNBA-SF’s networking ambassador, is an award winning author and podcaster. A goal strategist and the creator of the D*E*B METHOD® for Goal-Setting Simplified, Debra offers personal and professional planning, 
Chef Rossi is the director, owner, and executive chef of “The Raging Skillet,” a cutting-edge catering company known for breaking any and all rules. She penned the memoirs, The Raging Skillet and The Punk Rock Queen of the Jews, and has also written two full-length plays, a number of one-act comedies, and a one-woman stage adaptation of The Punk Rock Queen of the Jews. She hosts the Raging and Eating podcast. 
Dayna Steele is the host of the #survivingalzheimers podcast for caregivers, friends, and families of those diagnosed with Alzheimer’s and a new podcast, Off Their Rockers, for women 50+ still rocking this world! She is also a rock radio Hall of Famer and the playwright and star of the award-winning play The Woman in the Mirror, based on her best-selling book Surviving Alzheimer’s with Friends, Facebook, and a really big glass of Wine. 
Nita Sweeney is a longtime meditator and published author of four books: You Should Be Writing, Depression Hates a Moving Target, Make Every Move A Meditation, and A Daily Dose of Now. Sweeney’s books are infused with her personal experiences of life, depression, running, writing, and mindfulness. 
What new perspectives and messages do you hope readers gain from reading The Book of Awesome Asian Women?
Shanti Ariker is a writer by night and a lawyer by day. The start of her memoir appears in How We Change, the 2024 San Francisco Writer’s Foundation Writing Contest Anthology. Her work has been published in The Thieving Magpie, On Being Jewish Now substack and Simpsonistas Vol. 3.
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Brenda Knight, author of Women of the Beat Generation, began her publishing career at HarperCollins working with luminaries including Paolo Coehlo, Marianne Williamson, Mark Nepo, and His Holiness the Dalai Lama. Knight was awarded IndieFab’s Publisher of the Year at the American Library Association in 2014. She is the author of Random Acts of Kindness, Be a Good in the World, and Women of the Beat Generation which won the American Book Award. She is President of WNBA-SF Chapter.
Elise Marie Collins has consulted with small businesses, authors, and alumni associations on social media marketing and believes that a social media plan should be intuitive, fun, and seamless. Helping students and clients form healthy lifestyle patterns is Elise Collins’ passion and life purpose. She has taught yoga for the past 20 years and is the author of several books on healthy living, including her latest, Super Ager: You Can Look Younger, Have More Energy, a Better Memory, and Live a Long and Healthy Life. Elise enjoys sharing yoga wisdom and current scientific research and is President of WNBA National.
Kate Farrell, author, storyteller, and educator founded the Word Weaving Storytelling Project and published numerous educational materials on storytelling. She has contributed to and edited award-winning anthologies of personal narrative. Her award-winning new book is a how-to guide on the art of storytelling for adults, Story Power: Secrets to Creating, Crafting, and Telling Memorable Stories. She offers workshops on storytelling and the heroine’s journey for libraries and writing groups 
Debra Eckerling is the award-winning author of Your Goal Guide: A Roadmap for Setting, Planning, and Achieving Your Goals and creator of the D*E*B METHOD®, for Goal-Setting Simplified. A goals strategist, corporate consultant, and workshop leader, Debra offers personal and professional planning content development, event strategy, and team-building for executives, entrepreneurs, consultants, and companies. Debra has spoken on stages for TEDx, Innovation Women, SCORE LA, and more. She is the founder of the 
Paul S. Levine “wears two hats:” he is a lawyer (www.paulslevine.com) and a literary agent (www.paulslevinelit.com). Mr. Levine has practiced entertainment law for more than 40 years and established his first solo practice in 1992. Seeing an underserved niche on the West Coast, he decided early on to focus on serving book authors. This naturally evolved into his work as a literary agent. Seeking to expand the range of services he could offer his clients to include the representation of books, Levine opened The Paul S. Levine Literary Agency in 1996, which he has recently expanded. Whether he is considering fiction or non-fiction, Levine will not take on a project unless he feels certain he can sell it. With a preference for politically and socially important works, he represents more than 200 book authors, the vast majority of whom are new, unpublished, or self-published writers. For Levine, the most rewarding moment is holding his client’s published book in his hands at a well-attended book signing and seeing the smile on his client’s face. Enjoying public speaking and teaching, Levine presents extensively at writers’ conferences throughout the country and at entertainment law-related classes and seminars.
Naleighna Kai is the USA TODAY, Essence®, and national bestselling and award-winning author of several controversial novels. She is a literary agent with The Seymour Agency and also a contributor to a New York Times bestseller, one of AALBC’s 100 Top Authors, a member of the Chicago Vocational School Hall of Fame (CVS), Mercedes Benz Mentor Award Nominee, and the E. Lynn Harris Author of Distinction.
Andy Ross opened his literary agency in January 2008. Before that, he was the owner for 30 years of the legendary Cody’s Books in Berkeley. The agency represents books in a wide range of subjects including narrative non-fiction, science, journalism, history, religion, children’s books, young adult, middle grade, literary and commercial fiction, and cooking. However, he is eager to represent projects in most genres as long as the subject or its treatment is smart, original, and will appeal to a wide readership. In non-fiction, he looks for writing with a strong voice and robust narrative arc by authors with the authority to write about their subject. For literary, commercial, and children’s fiction, he has only one requirement– simple, but ineffable–that the writing reveals the terrain of that vast and unexplored country, the human heart. 
Leland Cheuk is a MacDowell and Hawthornden Castle Fellow and award-winning author of three books of fiction, most recently the novel NO GOOD VERY BAD ASIAN (2019). Cheuk’s work has been covered in Buzzfeed, The Paris Review, VICE, San Francisco Chronicle, and has appeared or is forthcoming in publications such as NPR, The Washington Post, San Francisco Chronicle, Salon, among other outlets.
Lindsey Smith (Speilburg Literary Agency) represents non-fiction projects. In addition to being a literary agent, she owns a bookstore in her hometown, runs her own publishing press, and is the author of several books and gift products. Having worked in every facet of the publishing industry—from author to publisher, to PR strategist to publicist, she knows the book industry inside and out.
Kat Georges is a poet, playwright, editor, publisher, and graphic designer. She is co-director and an acquisitions editor for Three Rooms Press, an independent publisher inspired by diversity, dada, punk, and passion. Her most recent book is the poetry collection Awe and Other Words Like Wow, and she is co-editor of MAINTENANT, the annual journal of Contemporary Dada Writing and Art. She lives in New York City. Kat is currently looking for LGBTQ+ fiction and young adult fiction that deal directly with current anti-queer attitudes, mysteries that center on bold and daring diverse main characters, and riveting women of history who need to have more attention given to them. Kat welcomes voices that have something different to say, that inspire readers, and that shows the power of innovative, compelling writing. To see the latest Three Rooms Press releases, visit 
Natalie Obando is a graduate from California State University, Long Beach with a BA in journalism emphasizing public relations and a minor concentration in creative writing. For nearly two decades, she’s worked in the world of books as a book publicist. Natalie is the founder of Do Good Public Relations Group and the grassroots organization, Women of Color Writers Podcast and Programming. She is the current national president of the 105-year-old non-profit, the Women’s National Book Association (WNBA), overseeing all eleven chapters across the nation. As the first Latina president of the national organization, her goal has been promoting diversity in publishing via strategic grassroots efforts. Her dedication to promoting diversity, equity, inclusion, and belonging in the book world led her to found and chair Authentic Voices—a four-month long program that immerses people from marginalized communities in a master class of writing, editing, marketing, and publishing.
Peter Carlaftes is a publisher, poet, playwright, author, and actor. The most recent of his seven published books is the poetry collection, Life in the Past Lane. He is co-director and acquisitions editor for Three Rooms Press, with a strong interest in memoirs, literary fiction, mystery, and fantasy by diverse authors.
A well-established agent, who began her career as an editor at major publishing houses, Rita Rosenkranz represents almost exclusively adult non-fiction titles. Her wide-ranging list includes health, history, parenting, music, how-to, popular science, business, biography, sports, popular reference, cooking, writing, humor, memoir, spirituality, illustrated books and general interest titles. She represents first-time as well as seasoned authors, and looks for projects that present familiar subjects freshly or lesser-known subjects presented commercially. Rita works with major publishing houses, as well as regional publishers that handle niche markets. She is a member of the Association of American Literary Agents (AALA), The Authors Guild, and Women’s Media Group.
Jacklyn Saferstein-Hansen is a literary agent at boutique Los Angeles agency Renaissance Literary & Talent. She represents commercial fiction, nonfiction, and illustrated books. Her authors include Olympic gymnast Jordan Chiles, thriller novelist Jennifer Moorhead, cookbook author and novelist Allyson Reedy, and many more. Her agency represents big names including Cher, Goldie Hawn, Heidi Murkoff, and Vanity Fair writer Sam Kashner, as well as several prominent literary estates. Originally from Omaha, Nebraska, she earned her BA in English, Classical Civilization and Medieval Studies and her MFA in Screenwriting, both from Boston University. She is looking to add fresh literary voices to her list in the areas of general and women’s fiction, thriller, history, Jewish issues, and pop culture.
Isabelle Bleecker is a book publishing industry veteran based in New York’s Hudson Valley. In her over 30 years in publishing, she has held positions across editorial, production, and subsidiary rights in several houses including Rizzoli, Tuttle, Basic Books, Da Capo Press, PublicAffairs, and Running Press, giving her a thorough insider’s understanding of every aspect of the trade book business. With Jennifer Thompson she established Nordlyset Literary Agency in 2018 and has placed works of fiction and nonfiction with such imprints as Random House, Algonquin/Little Brown, St. Martin’s Press, Dutton Books for Young Readers, Shambhala, and Broadleaf Books, among others.
Celebrating 48 years working in publishing, John Willig often says to friends that his career actually began as a Newsday paperboy growing up on Long Island, New York. After graduating from Brown University, his first job was as a sales representative in academic publishing. He soon began work as a marketing manager and then editor for HarperCollins where he published in 1984 one of the first books on AI Artificial Intelligence: Tools, Techniques and Applications by Tim O’Shea and Marc Eisenstadt. As his interests moved to trade publishing, he became an executive editor at Prentice Hall for business books. While at P-Hall, John enjoyed working with such authors as Henry Mintzberg, Philip Kotler and Jim Collins. He acquired and edited Jim’s first book Beyond Entrepreneurship which now has a new edition B.E. 2.0. In 1991 he decided to become a literary agent to work more closely with writers. Throughout his career as an editor and agent, John has successfully negotiated over 850 publishing agreements and worked with many award-winning authors. John participates at many industry events including the 
Throughout her career, Jen Newens has been an author, editor, and publisher, giving her experience in all sides of the publishing business. In her new role as agent, Jen applies her 360-view of the publishing world, seeking out original voices and developing exciting new talent in children’s literature and adult nonfiction categories.
Noelle Armstrong is an Acquisitions Editor at New World Library, a publisher dedicated to books that inspire and challenge us to improve the quality of our lives and the world. She is the host of 
Katharine Sands has worked with a varied list of authors who publish a diverse array of books including fiction, memoir and non-fiction. Among the books she represents are: The Apothecary’s Curse, nominated for the Bram Stoker Award in the First Novel category by Barbara Barnett and its sequel, Alchemy of Glass; Girl Walks Out of a Bar, a memoir by Lisa Smith that was featured by People Magazine as Notable Nonfiction and I’m Speaking: Every Woman’s Guide to Finding Your Voice and Using It Fearlessly by Jessica Doyle-Mekkes. Katharine likes books that have a clear benefit for readers’ lives in categories of food, travel, lifestyle, home arts, beauty, wisdom, relationships, parenting, and fresh looks, which might be at issues, life challenges or popular culture. When reading fiction, she wants to be compelled and propelled by urgent storytelling and hooked by characters. For memoir, femoir, and himoir, she likes to be transported to a world rarely or newly observed. She is the agent provocateur of Making the Perfect Pitch: How to Catch a Literary Agent’s Eye, a collection of pitching wisdom from leading literary agents.
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