How to Gain Attention and Respect from Agents, Editors, Publishers, and Readers
Authors recognize the importance of making connections with the right people in the publishing industry. A fabulous first impression can be your doorway into a valuable relationship, book deal, or partnership. Since COVID-19, your first meeting will probably be on a video call. Projecting your personality through the eye of a camera is an art and demands a carefully curated shift from in-person to online conversations and presentations.
Do you impress and connect with your audience on a Zoom call?
Shelley Golden from Shelley Golden Style and Judy Baker from Book Marketing Mentor will show you the way. They have been sharing their insights over Zoom with writers like you. They will show how to pivot your online presence, so you feel more confident and become irresistible within the confines of a small screen.
You will learn to:
- Create an outline of talking points to stimulate authentic conversations
- Stage your setting to express yourself and impress your audience
- Design your look for maximum impact
- Define your signature style
- Amplify your message
Leave this workshop with tangible results and the ability to:
- Craft a powerful statement about who you are and the book(s) you are promoting
- Know what it takes to engage the support of your reader tribe in an “on-line” format
- Learn the 5 keys to looking your best on camera: camera angle, lighting, background, clothing color, and make-up.
- Gain greater respect when inviting people into your home
- Show your passion, confidence, and professional image
- Create conversations that magnetize your audience
Shelley Golden from Shelley Golden Style will help you enhance your screen presence and signature look, including lighting, background, and image, in real-time.
Judy Baker, Book Marketing Mentor, will help you create a provocative and memorable message that integrates with your image and resonates with your readers. Your authentic, best self is the result.
Where: Zoom (link provided via email – RSVP below)
When: August 12, 2020 Noon PDT
Judy Baker is a professional business coach serving entrepreneurs and authors since 1994. She is an active member of the Bay Area Independent Publishers Association (BAIPA), Napa Valley Writers, the San Francisco Chapter of the Women’s National Book Association, Women in Publishing, and serves on the board of Redwood Writers. We know Baker for her informative and valuable workshops on marketing and skill-building workshops for the Sonoma Chamber of Commerce, The Volunteer Center of Sonoma County, Sonoma County Adult School, the Small Business Development Center, BAIPA and Redwood Writers. judyb@bookmarketingmentor.com bookmarketingmentor.com
Shelley Golden is an International Personal Branding Image Consultant with over 20 years of experience. Shelley is passionate about helping create your unique style to boost your confidence and attract the people you want into your life by creating a powerful unique personal brand through your clothing and overall image.
As 4th generation in the clothing and fashion business, Shelley’s rich experience as a fashion stylist, costume designer, costume historian, tailor, and certified color consultant puts her in a unique category to understand what it takes to create a powerful and successful personal brand
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