Written By Cathy Turney
with significant input from Cynthia Rubin, BestEditorEver
[This is the second part of Cathy’s post. Read the first part here.]
Tip #3: Choose a Memorable Handle
By memorable, I mean easy to remember and identify (vs. too clever). On Twitter you have two names. First is your real name—the one your parents gave you (or you changed to your own liking). Twitter asks for that when you set up your account. But! They limit you to 20 characters. (I’m sure future parents will keep that in mind when they give birth.) So if your real name is longer than 20 characters you’ll need to shorten it without disguising it so much that people can’t find you.
Your other name is your “handle” which begins with an @ and is also known as your username. Your handle can be up to 15 characters, not including the @ sign. Here’s where you can be creative, but I caution you to still try to make yourself easy to identify. You are searchable by either of these two names, but the @ name is yours and yours alone so that, for instance, there’s no confusion if someone searches for Mary Jones, of whom there are dozens.
If you want to change your handle or account name later, you can do it at any time and still keep all your followers.
Tip #4: Incentivize Yourself!
Twitter is a quick way to stay up-to-the-minute on world events. Something exciting at the United Nations? Just search #United Nations, and you’ll hear about it firsthand. Want to know what’s going on at WNBA-SF? Just search “#WNBASF.” And do click “follow” once you get there because WNBA-SF is so follow-worthy!
Tip #5: Stumped About What to Say?
To be deemed follow-worthy by large numbers, you also need to tweet regularly—to inspire, support, and engage. Yikes! Who has time to do that, plus write the great American novel or go-to nonfiction book? I use a program called Social Jukebox, which only costs a few dollars a month. It automatically posts quotes and images that are so wonderful they even inspire me! I’ve actually had babies following me, it’s so great!
Cathy Turney is a member of WNBA-SF. Her book Laugh Your Way to Real Estate Sales Success won the American Business Association Stevie Award for Best Business Book of the Year 2015. For more tips and lots of screenshots, read Get 10,000+ Twitter Followers—Easily, Quickly, Ethically, published in 2017. A contributor to Huffington Post, Turner tweets at @CathyTurneyLafs and blogs at www.CathyTurneyWrites.com